Case Studies
Case Studies
Architecting scale: From static UI kits to a living ecosystem
Operationalizing consistency across web and mobile through a three-tier token architecture and sustainable governance.
Replaced adhoc workflows with a unified multi-platform system that achieved 4x faster handoff.

Core flow adoption
70%
Faster handoff
4x
Architecting scale: From static UI kits to a living ecosystem
Operationalizing consistency across web and mobile through a three-tier token architecture and sustainable governance.
Replaced adhoc workflows with a unified multi-platform system that achieved 4x faster handoff.

Core flow adoption
70%
Faster handoff
4x
Architecting scale: From static UI kits to a living ecosystem
Operationalizing consistency across web and mobile through a three-tier token architecture and sustainable governance.
Replaced adhoc workflows with a unified multi-platform system that achieved 4x faster handoff.
Core flow adoption
70%
Faster handoff
4x
90% fewer tickets: Architecting a guided discovery engine
Transforming legacy search friction into a data-driven discovery core through a phased technical alignment.
Engineered a discovery-led search architecture for a 20k+ product catalog, resulting in a 68% conversion lift and 90% reduction in support volume.

Conversion lift
68%
Fewer tickets
90%
90% fewer tickets: Architecting a guided discovery engine
Transforming legacy search friction into a data-driven discovery core through a phased technical alignment.
Engineered a discovery-led search architecture for a 20k+ product catalog, resulting in a 68% conversion lift and 90% reduction in support volume.

Conversion lift
68%
Fewer tickets
90%
90% fewer tickets: Architecting a guided discovery engine
Transforming legacy search friction into a data-driven discovery core through a phased technical alignment.
Engineered a discovery-led search architecture for a 20k+ product catalog, resulting in a 68% conversion lift and 90% reduction in support volume.
Conversion lift
68%
Fewer tickets
90%
Subscription growth: Building the recurring revenue engine
Architecting the auto refill ecosystem to drive a 35% lift in enrollment and a 10% increase in long-term subscriber retention.
Architected a scalable subscription ecosystem that transformed one-time transactions into predictable recurring revenue.

Enrollment conversion
35%
Subscriber retention lift
10%
Subscription growth: Building the recurring revenue engine
Architecting the auto refill ecosystem to drive a 35% lift in enrollment and a 10% increase in long-term subscriber retention.
Architected a scalable subscription ecosystem that transformed one-time transactions into predictable recurring revenue.

Enrollment conversion
35%
Subscriber retention lift
10%
Subscription growth: Building the recurring revenue engine
Architecting the auto refill ecosystem to drive a 35% lift in enrollment and a 10% increase in long-term subscriber retention.
Architected a scalable subscription ecosystem that transformed one-time transactions into predictable recurring revenue.
Enrollment conversion
35%
Subscriber retention lift
10%
My design approach
01
Evidence-led
I bridge the gap between user friction and business goals using data and direct feedback.
Strategic divergence
I explore wide-ranging solutions but prioritize based on technical feasibility and time-to-market.
02
Technical parity
I build systems that create a shared language, reducing handoff friction and "platform drift".
03
Elevating the collective
I focus on building scalable foundations that improve team velocity while fostering a culture of collaboration and safety.
04
My design approach
01
Evidence-led
I bridge the gap between user friction and business goals using data and direct feedback.
Strategic divergence
I explore wide-ranging solutions but prioritize based on technical feasibility and time-to-market.
02
Technical parity
I build systems that create a shared language, reducing handoff friction and "platform drift".
03
Elevating the collective
I focus on building scalable foundations that improve team velocity while fostering a culture of collaboration and safety.
04
I bridge the gap between user friction and business goals using data and direct feedback.
01
Evidence-led
I explore wide-ranging solutions but prioritize based on technical feasibility and time-to-market.
02
Strategic Divergence
I build systems that create a shared language, reducing handoff friction and "platform drift".
03
Technical Parity
I focus on building scalable foundations that improve team velocity while fostering a culture of collaboration and safety.
04
Elevating the Collective
Operating Principles
"I had the pleasure of working with Thomas, and he's one of those product designers who elevates both the work and the people around him. He's exceptionally smart and thoughtful in his approach to design."

Evan Palangio
Senior Product Designer | Fullscript | LinkedIn Recommendations
Senior Product Designer | Fullscript | LinkedIn Recommendations
Let's turn good ideas into great products.
I am a product designer focused on building scalable systems and end-to-end user experiences that drive business growth.
Let's turn good ideas into great products.
I am a product designer focused on building scalable systems and end-to-end user experiences that drive business growth.
Let's turn good ideas into great products.
I am a product designer focused on building scalable systems and end-to-end user experiences that drive business growth.

